Bang & Olufsen created earbuds that cost more than a MacBook Air!
A centuries-old company, Bang & Olufsen, just released new earbuds, called the Beo Grace, that cost more than a MacBook Air! Specifically $1,500! The highlight of these earbuds is their aluminum form, jewelry-inspired design, and uncompromising sound quality. The CEO of Bang & Olufsen said these earbuds are a “ symbol of the century ahead.”
Bang & Olufsen is known for its ambitious designs, and the Beo Grace is no exception. They say that these earbuds were inspired by fine jewelry and sculptural design. They are made with aluminum stems referencing A8 heritage, have a premium charging case, and an optional leather pouch. They are portable, pocketable, and have a luxury aesthetic.






Since these earbuds are so expensive, Bang & Olufsen made them super comfortable and durable. They have an oval ear tip design for improved fit, are made with premium materials, and have a dust and waterproof rating of IP57. The earbuds also have an ANC playtime of 4.5 hours, and up to 17 hours of listening time with the case.
Bang & Olufsen is also known for its amazing sound quality. These new earbuds have a new acoustic architecture with 12mm titanium drivers, support for Spatial Audio and Dolby Atmos, have Adaptive Active Noise Cancellation that is four times stronger than before, EarSense technology for personalized sound and ANC, and advanced microphones that reduce wind noise for clear calls.
Even though Bang & Olufsen is an older company, they added some intelligent features to these earbuds. There are tactile controls with precision force sensing, NearTap for volume adjustment, fast charging getting 2.5 hours of playback in just 5 minutes, the Amadeus Platform for software updates, and battery health tech with over 2,000 charge cycles vs. the 500 standard.
The launch date for these expensive earbuds is the 17th of November, with a price of $1,500 and a three-year warranty. The Leather pouch accessory will also cost $400.
Would you spend $1,500 on audio craftsmanship and design like this? Which matters more to you in earbuds: design, sound quality, or features? Let us know in the comments!
Images from Bang & Olufsen